Aspire Yacht Sales was founded in 2020 by John Booysen, a highly respected and seasoned yacht broker with 24 years of experience in the yacht brokering industry. John witnessed the evolution of yachting from a niche pastime to the global, luxurious lifestyle it represents today. Recognizing the demand for a fresh, customer-centric approach, he established Aspire Yacht Sales to redefine the yacht buying and selling experience.
John Booysen’s mission at Aspire Yacht Sales is clear: to provide unparalleled customer service before, during, and after the sale. John is focused on the customer experience, ensuring that every client’s needs are fully satisfied. He remains available after the sale for continued support, leveraging his extensive captain experience. His commitment to integrity, honesty, and responsibility forms the foundation of every decision made at Aspire. These values drive the company to be your trusted source for all things yachting, ensuring a comprehensive and fulfilling experience.
Since 2001, John has facilitated over 210 yacht transactions, amassing more than $100 million in total sales. Whether you’re a first-time buyer or looking to upgrade to your dream yacht, Aspire Yacht Sales leverages decades of experience and industry knowledge to guide you seamlessly through the buying or selling process. Our extensive network of preferred vendors and in-depth understanding of yacht operations ensure that your journey from purchase to ownership is smooth and enjoyable.
John’s passion for yachting began on a 60ft Catamaran voyage from Cape Town, South Africa, to the Bahamas. This experience sparked a lifelong love for the ocean, leading him to travel the world as both a yacht captain and broker. Today, his goal is to share this passion with others, helping clients discover the unique and enriching lifestyle that only yachting can offer.
At Aspire Yacht Sales, we understand that yachting provides an unparalleled experience of being at sea. John Booysen and the Aspire team are dedicated to helping you fall in love with yachting and ensuring that every moment spent aboard your yacht is filled with unforgettable experiences.
As a member of the boating / yachting world for the past 50 years I have the experience to help you navigate through the web of buying or selling a new or used boat / yacht which can be overwhelming.
Using the latest tools to find exactly what you require is my expertise. Video walk throughs and 360-degree video, drone shots are some examples of technology we use to list and market your boat.
Many factors determine your decision to buy or sell. I’ll cut through the noise to find several choices available in the market. Both local and worldwide.
I know your time spent on the water should be safe, fun and carefree. My passion is the joy of boating and sharing that with as many families as I can.
I will provide you top notch customer service to get the right vessel matched to your needs. Your buying experience will be the top-level experience you deserve.
Gregg
- United States Coast Guard Merchant Mariner Capt. Credential (OUPV),
- Yacht Broker. Experienced in both yacht operation and sales.
- 50 years on the water.
- Sales Professional.
Captain Marcus Armenta
Marcus is a U.S. Coast Guard (USCG) veteran with 21 years of active service. During his USCG tenure he served as an Engineer on ships up to 378’ (115m), as a small boat Engineer, Crew and Operator, and completed two tours as a USCG Training Instructor (Small Boat Operations & Engineering Technical School). In addition, since leaving the USCG Marcus has been in the marine and yachting industry for nearly 13 years. This experience includes working as a Safety Director and FSO/CSO for a maritime company with multiple locations and 28 vessels, working yacht refit projects, and founding & operating his own boat services company.Â
Marcus has an Associate’s degree from Thomas Edison University, and currently holds a U.S. Coast Guard 100-ton Near Coastal Masters License. Â
Although Marcus grew up in the desert in Tucson, Arizona, his love of the water and boats started on lakes and has progressively grown through his years on the ocean landing him in Ft Lauderdale and the Florida Keys.  He has owned multiple boats of various size over the years, lived aboard a classic 1968 Hatteras 50’ motor yacht for over 5-years, operated small charter vessels and spent thousands of days on the water.Â
Now Marcus is putting his love of the water, passion for boating, and his Engineering and Captain experience into helping others realize their passion for boating and love of the water too! Whether you are selling your boat, a first-time buyer, or looking to upgrade to your next dream yacht, Marcus puts his 30+ years of experience to work for you and provides guidance every step of the way.